Hanubu - Karasu Product design
Hanubu design premium automotive accessories for the B2B and B2C markets. We recognised a market for seat covers that were made from high quality, eco-friendly materials - the current marketplace is full of cheap, plasticky looking products.  So the idea was add a degree character and style. To reflect the lifestyles of our target audience - outdoor sports enthusiasts, family/pets and private hire drivers, we sprinkled the design it with a bit of outdoors attitude - using carabiners and alun bolts to connect the various components.
UNIQUE FEATURES: COVID-19
To reassure both drivers and their passengers that the product that it is safe we decided on a fabric coating that is proven to kill 95% of bacteria and Coronavirus, certified by the University of Cambridge Chemical Engineering and Biotechnology.  Its anti-odour treatment means smelly wet dogs don’t have to mean having a smelly wet car. It’s the first cover to offer protection for both vehicles and passengers.

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